Jonas reframed how we talked about ourselves, then built the credibility to back it up — press, search presence, the works.
Strategy, Authority And Growth Built Around What Comes Next
Growth rarely depends on a single campaign. It requires the right positioning, a credible public presence, a practical strategy, and disciplined execution.
Turn Complexity Into a Clear Growth Roadmap
Growth Strategy & Positioning
Best for founders, startups, executives, and companies preparing for launch, growth, funding, repositioning, or expansion.
You may have a strong business, but if your positioning is unclear, your growth will feel harder than it needs to.
I help you clarify your market position, define your ideal customer, strengthen your messaging, identify growth opportunities, and build a practical roadmap for execution.
This includes
01
Brand Positioning
02
ICP Development
03
Messaging Strategy
04
Offer Strategy
05
Market Opportunity
06
Go-To-Market Planning
07
Channel Strategy
08
Growth Roadmap Development
Build the Credibility That Makes Growth Easier
PR & Media Authority
Best for brands that need trust, credibility, investor confidence, market authority, or stronger public visibility.
Media visibility is not just about being featured. It is about building trust.
I help brands, executives, and founders use PR, media, and thought leadership to strengthen credibility, improve Google presence, support sales conversations, and build long-term authority.
This includes
01
PR Strategy
02
Media Placement Strategy
03
Founder and Executive Visibility
04
Thought Leadership Positioning
05
Google Presence Strategy
06
Authority-Building Campaigns
07
Publication Planning
08
Reputation Support
09
Content and Messaging Alignment
Strategy That Turns Into Measurable Growth
The work is not about vanity metrics. It is about building systems, visibility, authority, and strategies that support real business outcomes.
FitPlan needed a stronger way to drive consistent engagement and revenue beyond relying on athletes, trainers, and fitness influencers to post consistently.
30%
Email open rate per 3 months
85%
Less time spent on ads
Steel Supplements needed stronger marketing execution and a clearer growth system to support customer acquisition, retention, and revenue growth.
$493
Revenue Growth
12K
Monthly Organic Visitors
What it's like to work with me.
The clients I do my best work with tend to say the same things.
Read My Story
Entering the US market terrified us. We had a strong brand at home and almost no recognition here. Jonas understood the American buyer in a way our local team simply couldn't.
Entering the US market terrified us. We had a strong brand at home and almost no recognition here. Jonas understood the American buyer in a way our local team simply couldn't.
Jonas reframed how we talked about ourselves, then built the credibility to back it up — press, search presence, the works.
Turn Your Book Into an Authority Platform
Author Authority
Publishing a book is an achievement. Building authority around its ideas, expertise, or story is what helps that book create opportunities beyond sales.
I help authors strengthen their positioning, visibility, and professional platform so they can pursue media coverage, speaking engagements, partnerships, workshops, consulting opportunities, and long-term influence.
This includes
01
Book-to-Brand Strategy
02
Media Visibility And PR
03
Speaking And Stage Presence
04
Thought Leadership Positioning
05
Workshops And Training Programs
06
Partnership Development
07
Corporate Programs
08
Long-term Brand Development
Enter the American Market With a Strategy Built for Trust
U.S. Market Entry Strategy
Best for international brands that are ready to enter, expand, or reposition in the United States.
The U.S. market rewards brands that understand positioning, trust, timing, and visibility.
I help international companies adapt their messaging, understand the American audience, build credibility, and create a strategic roadmap for U.S. market entry.
This includes
01
U.S. positioning strategy
02
Messaging localization
03
American customer research
04
PR and media visibility
05
Founder/executive authority
06
Launch planning
07
Partnership strategy
08
Website and funnel strategy
09
Digital marketing and lead generation planning
Add Senior Strategic Guidance Without Another Full-Time Executive
Fractional Strategy & Advisory
Best for companies that need ongoing strategic guidance but are not ready to hire a full-time CMO, head of growth, or senior strategist.
Some companies do not need another vendor. They need a strategic partner who can help guide direction, identify opportunities, and connect execution to business goals.
Through advisory support, I work with leadership teams to provide senior-level strategic guidance across growth, marketing, media, PR, partnerships, and positioning.
This includes
01
Ongoing growth strategy
02
Marketing direction
03
PR and authority planning
04
Campaign review
05
Offer and messaging guidance
06
Partnership strategy
07
Founder advisory
08
Business development support
09
Team/vendor direction
Ideas That Help Leaders Build Trust, Authority and Momentum
Speaking & Thought Leadership
Best for conferences, corporate events, panels, founder groups, leadership events, and media conversations.
Speaking That Combines Strategy, Story, and Impact
I speak to audiences about entrepreneurship, media, AI, growth strategy, authority, leadership, gender equality, renewable energy, and building a meaningful career or company.
This includes
01
The future of business visibility
02
How founders build authority
03
Entrepreneurship and resilience
04
AI, media, and search visibility
05
U.S. market entry
06
Gender equality and leadership
07
Renewable energy and innovation
08
Building a purpose-driven brand
Ideas Worth Thinking About.
Notes on authority, growth, media, and building companies that last.
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